I’ve started writing an ideas notebook. I title each page of the notebook with a challenge or a brief. Some of my best brief titles are: “Re-invent how we pass on our memories after we pass away”, “Find the biggest difference in our day-to-day between this world and a world where analogue technology never existed” and “Design a trade market not operated via money”.
Let me dig deeper into these brief titles so you can understand the stage I’m setting.
The first brief is fairly straight forward: address life closure, passing away, collecting memories, specially on situations where a terminated life was unexpected.
The second is more involved: If world as we know it was built on top of today’s technology from the start, what would the biggest difference be and how can you accelerate the transition from it’s current form to that new form.
The third brief is less connected to technology: Imagine a trade where money can’t be present or isn’t a suitable form of currency. This is perhaps better explained with an example: Organ donation. Organs can’t be legally traded by money, organ donations are scarce, the demand is high. Situations where an organ is exchanged for another organ are rare. How can we design a system where these moneyless trades can grow in a legal, safe and reliable way that benefits mankind as a whole.